In the first phase of export operations, 3,000 units of the Volkswagen Virtus have made their way to Mexico
Skoda Auto Volkswagen, the automotive group’s Indian subsidiary marked another milestone with its export history under its India 2.0 strategy. It now exports the Volkswagen Virtus to Mexico, following the heels of the Volkswagen Taigun, both are built on the MQB-A0-IN platform. The first shipment consisted of 3,000 units of the sedan.
The subsidiary group now exports cars to 44 countries across South America, Central America, Africa, Southeast Asia, Gulf Cooperation Council and the Caribbean region.
Ever since its inception in 2011, SAVWIPL exported 6,256 units of the India-built Volkswagen Vento for the South African market. Since then, the company’s export market has continued to grow incrementally, broadening the Group’s ‘Made in India’ presence.
Mr Piyush Arora, Managing Director of ŠKODA AUTO Volkswagen India said, “We are marching aggressively on our path to growth, and the ramp-up of our exports is another significant stride in this direction. With this move, we are closer to realising our aim of making India an export hub for the VW Group globally, which is a significant pillar of our India strategy. The growth in our export numbers testifies to the success of the INDIA 2.0 programme. It also showcases India’s engineering expertise on a global stage. As a true Volkswagen, the Virtus embodies the same quality standards we adhere to globally, and we are delighted it will be driven in other countries soon. With this announcement, we have further strengthened our commitment to offering next-generation vehicles to and from India.”
By June 2022, the Group had exported over 550,000 cars, with Mexico being the largest export market.
In India, Volkswagen currently retails the Virtus sedan at prices ranging from Rs 11.22 lakh to Rs 17.92 lakh ex-showroom. The sedan takes on the likes of the Honda City, Maruti Suzuki Ciaz, Skoda Slavia and the Hyundai Verna.